The New Zealand Army provides an inspiring example of a journey of engagement, and how the engagement ethos supports their effectiveness in the field. New Zealand is a young nation with a compressed history. 150 years ago, British and Colonial forces were engaged in a series of wars with indigenous Mäori tribes, leaving the inevitableContinue reading “Engagement stories – the New Zealand Army”
Category Archives: Community building
Sustainability, engagement and the end of empires, part 2
We are nearing the end of the age of empires (see part one of this post). As the old world is crumbling under its own dysfunction, the new shoots of a new civilisation are discernible. This is the context for the shift to sustainability. Civilisation by engagement and community building With the old world essentially aContinue reading “Sustainability, engagement and the end of empires, part 2”
Communication and engagement, part one – the communication spectrum
The term “communication” embraces the range of human interaction. Being more precise about the type of communication we want to enhance, enables us to better evaluate the quality of our communication, and move the organisation forward with specific communication skills, such as engagement. Communication is interaction. Messages are given and received verbally and non-verbally. WhenContinue reading “Communication and engagement, part one – the communication spectrum”
Stakeholder mapping
Stakeholder mapping is a key process for formalising your stakeholder engagement. Follow this four step process to establish a stakeholder map. Using a matrix to rate the factors that determine the relevance of each stakeholder group will provide another perspective on your business. AccountAbility’s AA1000 Stakeholder Engagement Standard specifies: “In order to design stakeholder engagementContinue reading “Stakeholder mapping”
Fence post or tree? A metaphor for engagement
A fence post and a tree are both anchored in the earth. But they achieve it in totally different ways. A fence post is typically made out of wood, or perhaps concrete. If it is wood, it may be chemically treated to protect it from the organisms of decay in the soil. It is heldContinue reading “Fence post or tree? A metaphor for engagement”
Stakeholder engagement and community building
Nascent engagement processes emerging in companies around the globe mirror community building dynamics happening in wider society. Both represent an epochal change in the way we communicate. And as we recognise the profundity and pervasiveness of this change, the principles that underpin these global changes have the potency to inform and guide our engagement effortsContinue reading “Stakeholder engagement and community building”
Bruce-Iri 