Sustainability is driving innovation and enabling some organisations to develop. By pursuing opportunities to become more sustainable, you can help mitigate some of the environmental and social problems that threaten the sustainability of your venture. You can also save money and develop new sustainable products and services. We will help you identify the low apples and map a pathway to greater sustainability.
Opportunities presented by sustainability initiatives
There remains much misinformation about the environmental and social impacts that threaten our wider communities and businesses. Prominent commentators, such as Jeremy Rifkin, identify that sustainability will be a major focus for the next stage of business development. We are moving from an economy based on oil and mass communication to an economy based on renewable energy and the Internet. Here is Jeremy Rifkin talking about the pragmatic steps to create these changes. Notice the opportunities he identifies.
The growth of the LOHAS demographic
There is massive growth in the lifestyles of health and sustainability (LOHAS) market segment, and this growth will only increase as more people act of concern for their health and the health of the planet and our communities. This represents an opportunity for most organisations. Read more about the LOHS market segment here.
Contact us if you would like to explore the potential opportunities and savings of a sustainability strategy.