Category: Uncategorized
-
Stakeholder engagement drivers – Part 5: altruism
In earlier blogs in this series we looked at self-interest and enlightened self-interest as sustainability and stakeholder engagement drivers. This post explores altruism as a driver. It seems natural that business leaders who prosper seek ways to give back to the community. The survival imperative driving the earlier days of their careers may have prompted…
-
Engagement tools: dichotomy busting
Engagement hasn’t been the default mode of communication. So it stands to reason that we need to re-evaluate how we communicate for engagement, and learn to use some new tools. Earlier posts looked at the communication spectrum and the shared meaning model. You can add dichotomy busting as a tool to surface the underlying thinking…
Bruce-Iri 