You have probably heard about or read Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne. It has been translated into 42 languages and sold over 2 million copies – so it fair to say it has made quite a splash. The authors came in a second spot on the Thinkers 50 for 2011.Continue reading “Blue Ocean Strategy and Sustainability”
Tag Archives: strategy
Stakeholder engagement, culture and strategy
Stakeholder engagement processes help companies to develop sustainability practices that help to inform strategy and develop an engaged culture.