This superb infographic from http://www.emergency-management-degree.org reveals the power of social media to help with crisis management. Note that Youtube has surpassed 1 billion unique monthly users.
While many are wary of employees spending too much time on social media, some great businesses are showing us how social media can enhance business. This video features Erin Lieberman-Moran from the Great Place to Work Institute. Note that Erin recognises a high level of trust as the enabler for businesses to use social media effectively.… Continue reading Great companies embrace social media
Here is a link to a post from the TopRank website by Dave Folkens. A brief extract: ” At a minimum, this should be on the radar for any business that cares about how its brand is viewed. In the Harvard Business Review study mentioned earlier, a stunning 75% of the companies in the survey… Continue reading Twitter Engagement for Business
How big is your company’s digital footprint – your online presence? As your digital footprint grows, your potential for online engagement grows with it. Ask yourself: What are the interactive features of our website? How are we engaging? How transparent are we? Do we have a LinkedIn group? How many of our staff are engaged… Continue reading Online stakeholder engagement – making the most of social media